|Animal Planet Rebrand|
|Posted by: Digg on Mar 19th, 2012 5:18 PM|
|To do this we developed four unique worlds in which the inhabitants could interacting with their surroundings. Once the four environments were designed, we worked closely with Blue Zoo who modelled and animated the creatures.
For the look and feel we were inspired by hand made art such as origami and paper craft. This warm and captivating style certainly appeals to the target audience.|